² ¤¶:As we enter the twenty-first century, the business world is consumed by questions about e-commerce. In this artcle, four close observers of e-commerce speculate about the future of commerce. Adrian Slywotzky believes the Internet will overturn the inefflcient push model of supplier-customer interaction. He predicts that in all sorts of markts, customes will use choiceboards - inteactive, on-line systems that let people design their own Products by choosing from a menu of attributes, prices, and §ó¦h>